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The complete knowledge sharing guide. | lucasmcdonnell.com

Buzz Marketing for Technology

1542 spam: time for a challenge question. You can fill in that blank with some of the following reasons: *Â? I don’t really see how knowledge sharing can apply to me or my business. * Who can use this guide? Research is how you build up knowledge of a particular area in order to have anything to share.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

All employees are expected to read it carefully and respond immediately if they can share a contact or industry background. This can be tricky, since star recruiters are accustomed to working by themselves. You can also tell a lot about someone by looking at their writing. « Virtualization. TECHNOLOGY. Infrastructure.

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Book Review: The New Rules of Marketing and PR

WebMarketCentral

into a unified marketing and PR program: blogs, podcasting, wikis, online discussion forums, social media, video, websites and search marketing. While many B2C and B2B marketers use at least a subset of these tools regularly, thinking about them in a unified manner can be challenging. It teaches you precisely what interests them.

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5 smart ways to use social media for knowledge sharing

Biznology

Striving to provide superior products and services, businesses have started to invest in knowledge management. However, instead of providing them with a thousand-page manual and exhausting guides, you can use social media to give them an engaging knowledge base built up of content that will help them learn more efficiently.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

While many corporations still ban or limit social media use within their walls, none ban email (they filter it for spam, but don’t block it completely). One key concern among email marketers is open rates; how can you craft subject lines that increase the odds recipients will open your email messages? by BtoB Magazine.

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You’re doing a terrible job with search and social

Biznology

None of my clients have ever mentioned to me that they have tens of thousands of inbound links — the bulk of the volume (not influence) of their backlinks — coming in from the very worst spam sites. I do a lot of my work at night and my girlfriend can call the spam sites at 100 yards. You’re on Life Support.

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Your Customers Love You, and This is Why

GreenRope

Can you dedicate the resources to helping people accomplish whatever it is you are trying to solve for them? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? If you can, you differentiate yourself. Consider what this means for your business.