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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Blame Google. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount. Who keeps moving your SEO cheese? Blame Bing.

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. I want you to read this guide so you can have your mind blown. Well, no more!

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Domain Authority: How to Increase Your Ranking Score from Scratch

Single Grain

I’ve run into the same scenario more times than I can count: I start working for a client with a brand new site, we develop an incredible content strategy, and then they ask how long it will take to rank on the first page of Google for high-volume, high-competition terms. Updated November 2023.

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Fifteen Years Is a Long Time in SEO

Moz

I can’t lay claim to being one of the first generation of SEO experts, but having been building websites since around 1996 and having seen the growth of Google from the beginning, I feel like maybe I’m second generation, and maybe I have some interesting stories to share with those who are newer to the game. History of SEO: crucial moments.

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