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Content Curation in B2B Marketing

Online Marketing Institute

Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources. You will be navigating your prospects through this sea of content by leading them to the most relevant important information.

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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? A high number of RSS subscribers is going to be your best Google indicator." How should you measure the impact of social media? How can you create effective online video content on a budget?