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Buyer Interaction Shapes Buyer Experience Design

Tony Zambito

Image via Wikipedia.   Many of today’s modern movements related to experience design, social media, and digital engagement have in their DNA at least a molecule of interactionist theory.    Brian Solis , a thought leader on social media and author of Engage! . 

Design 100
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Macro Trends Transforming the Buyer Experience

Tony Zambito

Image via Wikipedia. Recently, I had an engaging conversation with Lauren Carlson, a CRM Analyst with   Software Advice , as well as read her article Tailwinds for Marketing Automation Software posted on The Software Advice Blog. 

Trends 100
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The Four Elements of Buyer Experience Ecosystem Thinking

Tony Zambito

Image via Wikipedia.   Buyer Experience Innovation pays particular attention to the customer acquisition aspects of the B2B buyer experience cycles and how companies can embrace design thinking to create innovative buyer experiences.  B2B market CEO’s must feel a little like the great explorer’s of our time. 

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Top 35 B2B Marketing Posts for May 2010

B2B Marketing Zone Posts

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Customer Analytics. Sub domain?

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Something happened — a wake-up call about this notion of social media “community&# and “conversation.&#