LeanData
SEPTEMBER 8, 2021
In 2020, Saviynt , a leading provider of intelligent identity management technology, ran numerous virtual events and other programs to generate inbound leads. However, with the influx of leads, the company quickly discovered its existing lead management process needed improvement. .
ATAK Interactive
JULY 21, 2020
82% of B2B buyers today spend more time in the research phase, extensively evaluating a product or service before purchasing. Buyer power has increased and as such, B2B businesses have to adapt to this new buyer journey and integrate new techniques to win and retain these customers.
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ATAK Interactive
JULY 21, 2020
82% of B2B buyers today spend more time in the research phase, extensively evaluating a product or service before purchasing. Buyer power has increased and as such, B2B businesses have to adapt to this new buyer journey and integrate new techniques to win and retain these customers.
ATAK Interactive
JULY 21, 2020
82% of B2B buyers today spend more time in the research phase, extensively evaluating a product or service before purchasing. Buyer power has increased and as such, B2B businesses have to adapt to this new buyer journey and integrate new techniques to win and retain these customers.
ANNUITAS
AUGUST 19, 2014
Take a look at an excerpt from a Leadspace Radio via Sales Lead Management Association with Carlos Hidalgo , CEO and founder of ANNUITAS. We really shouldn’t be basing our lead scoring on the asset type. White papers, case studies, webinars – how many points should these be?’ We eat it up.
The Mx Group
OCTOBER 20, 2017
And there’s no shortage of agencies to choose from — many of which have won awards for their creative work and have plenty of case studies to share. But when it comes to selecting a B2B marketing agency, you’re likely looking for a partner who is capable of not just engaging prospects and buyers, but driving bottom-line results.
TrustRadius Marketing
NOVEMBER 14, 2019
Marketers are keen on the customer lifecycle strategy and like to ensure that confidence is instilled at each checkpoint in the buyer journey. These following features roll into 5 categories: Email Marketing and Online Marketing, Lead Management, Reporting and Analytics, Social Media, and Integrations.
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