Inbox Insight
NOVEMBER 30, 2021
As we say farewell to 2021, we take a deep dive into the areas captivating B2B Tech Buyer’s attention as marketers seek to perfect the all-important B2B marketing plan. What are their most pressing pain points? Solutions which promote a smooth integration should therefore attract your optimal in-market buyers.
PureB2B
JULY 27, 2020
A perfect way to encapsulate top-of-funnel marketing would be the phrase “Why just show up, when you can be the one throwing the party?” There are dozens of benefits to this approach, but all in all, it helps manipulate the ever-pressing frustration known as time. Target and engage the right B2B buyers through content syndication.
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PureB2B
JULY 27, 2020
A perfect way to encapsulate top-of-funnel marketing would be the phrase “Why just show up, when you can be the one throwing the party?” There are dozens of benefits to this approach, but all in all, it helps manipulate the ever-pressing frustration known as time. Target and engage the right B2B buyers through content syndication.
Inbox Insight
JANUARY 5, 2023
Content – understand where your prospect is in the buyer journey to identify the right content to serve at the right time, in the right formats, and across the right channels that will engage and intercept your in-market buyers while keeping you front of mind. Align Sales and Marketing teams. Never stop testing!
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