Leadspace

MARCH 22, 2023

This means identifying our TAM (Total Addressable Market), developing our Ideal Customer Profile (ICP), and comparing our ICP throughout our TAM to determine which opportunities to focus on, then get the right campaigns in front of the right targets at the right times – as efficiently as possible. How do we prioritize them?

Ideal Customer Profiles 62

Ideal Customer Profiles Lead Ranking Lead Scoring Eloqua 62

Metadata

FEBRUARY 28, 2022

billion business profiles, segmented by technographics, firmographics and buyer intent signals Attracted nearly 2,000 live attendees and over 4,000 registrants to its first annual DEMAND conference Has consistently been named a leader in customer satisfaction and “time to ROI” by LinkedIn and G2. “In About Metadata.

B2B Marketing 59

B2B Marketing Co-Registration Automation Bombora 59

DealSignal

MARCH 28, 2023

Ideal Customer Profile: The importance of a strong ICP 7. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Along with having the right systems in place, you also need the right marketing ops and sales ops expertise to manage and integrate those systems effectively and use them efficiently.

Account Based Marketing 52

Account Based Marketing Ideal Customer Profiles Advertising Benchmark Enterprise Management 52

DealSignal

MARCH 29, 2018

Analytics , at Point Guard, looking for the fastest and most efficient way to convert, and distributing the ball to the most productive and consistent scorers. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. How many contacts are there at those accounts that fit my buyer personas?

Account Based Marketing 78

Account Based Marketing ABM Ideal Customer Profiles Enterprise Management 78

DealSignal

MAY 8, 2018

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Along with having the right systems in place, you also need the right marketing ops and sales ops expertise to manage and integrate those systems effectively and use them efficiently. What about custom events? Direct mail?

Account Based Marketing 58

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 58

DealSignal

MAY 16, 2018

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Along with having the right systems in place, you also need people with right marketing ops and sales ops talent to integrate and manage those systems effectively and use them efficiently. What about custom events? Direct mail?

Account Based Marketing 45

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 45

DealSignal

MARCH 30, 2018

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Along with having the right systems in place, you also need the right marketing ops and sales ops expertise to manage and integrate those systems effectively and use them efficiently. What about custom events? Direct mail?

Account Based Marketing 40

Account Based Marketing ABM Ideal Customer Profiles Enterprise Management 40