Remove Buy Remove Differentiation Remove Media Plans Remove Privacy Policies
article thumbnail

The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

The bottom line is for your content to engage your prospects and customers at every stage of the buying cycle. Embrace social media: Yes, the jury is out on making a business case for social media but ignore it at your own peril. Privacy Policy | Site designed by AMAInteractive a div. All Rights Reserved.

Rules 60
article thumbnail

How to Make Your Business Blog Be All It Can Be

Industrial Marketing Today

Most marketers aren’t inventors or innovators, they are duplicators who know how to put a new spin on something and differentiate themselves. Privacy Policy | Site designed by AMAInteractive a div. Learn and “borrow” ideas from others: Let me make it clear here that I’m not advocating that you copy someone else’s blog.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Learn to differentiate between metrics and key performance indicators (KPI). Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Copyright © 2010 Tiecas, Inc.

article thumbnail

7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Here are seven content marketing strategies that you can use to engage your prospects and move them forward in their buying cycle. Customize them to suit your particular product line, which makes it much easier to specify and buy your valves. How do you shift the focus from you or your company to your prospects and customers?