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Demandbase Reveals Major Acquisitions, Deviates focus from ABM

Valasys

On the 4 th of May 2021, Demandbase announced two major acquisitions including integration with InsideView into a broad B2B go-to-market offering and with technographics provider DemandMatrix. Marketers wouldn’t need to choose between Demandbase intent data, DemandMatrix technographic data, or data from dozens of different sources.

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Top 10 Lead Enrichment Tools in 2024

SalesIntel

Provides comprehensive overviews of contacts and businesses. Allows multi-step enrichment workflows by combining data from different sources. Automates data enrichment workflows for real-time updates. ZoomInfo ZoomInfo is a data enrichment and prospecting platform with a vast business and contact information database.

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Top 10 Lead Enrichment Tools in 2024

SalesIntel

Provides comprehensive overviews of contacts and businesses. Allows multi-step enrichment workflows by combining data from different sources. Automates data enrichment workflows for real-time updates. ZoomInfo ZoomInfo is a data enrichment and prospecting platform with a vast business and contact information database.

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FORCAS’ Next-Gen Scenario-based Account Analytics Platform Unveiled

Valasys

InsideView & Kyndi will supplement the endeavors of FORCAS as the first partner & test user respectively. The partnership between FORCAS, InsideView & Kyndi will ensure that actionable target lists are created for the marketers to attract, engage & convert their buyer personas. About FORCAS USA, LLC.

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From Account Profiles to Account Based Marketing and Sales Success

Engagio

–Michael Porter, Department Head of Harvard Business School and author. In the process, sales and marketing associates waste time and resources pursuing sales with companies that don’t fit well with your business and its product offering. Account profiles identify the types of companies with which you want to conduct business.

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The buzz around account-based marketing at MarTech

chiefmartech

Across software categories like predictive analytics, sales & marketing intelligence, and ad serving & retargeting, ABM is impacting vendor positioning, marketing campaigns, and even product roadmaps. Target Account Data & Predictive Account Scoring. This list may be ranked in order of priority, urgency, or interest.

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10 Best Sales Intelligence Tools to Consider for Your Business

SalesIntel

That is why sales intelligence tools are so important to sales teams and businesses today. HubSpot Sales Hub was built from the ground up as part of HubSpot’s platform, unlike a lot of business software that has been cobbled together through acquisitions. InsideView. Try SalesIntel for Free. HubSpot Sales Hub. SalesIntel.