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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), In this keynote, Socialtext Chairman, President & Co-founder Ross Mayfield will share his insights from the past five years in business, and look to the next. James Seng on Wiki Universal Edit Button. Wiki Universal Edit Button.

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Book Review: Social Media Marketing

Webbiquity

Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book. She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Social Events (e.g., Rich Meyer.

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Social Media Marketing Strategies for 2010

Webbiquity

In business and consumer services, the figures are 54% increase, 1% decrease. Buyers are most interested in price for items like a popular model of flat screen TV, common office supplies or today’s lunch; but they are seeking thought leadership when considering hardware, software or services to solve a vexing business problem.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Therefore, the business goal is to mix shift the segments!

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

E-Business. Business Continuity. The KM exercise must be rooted in pressing business issues (and there should be plenty of those to go around, given the business climate). billion oil and gas company Halliburton, identifies worst points of pain facing the business units. "I Virtualization. Applications. LEADERSHIP.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

E-mail fatigue has become a common business complaint. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%.

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Social Media is Simpler Than You Think

Webbiquity

With the tidal wave of how-to articles , jargon and self-proclaimed “social media experts&# hitting the online world, it’s easy for marketers and business executives to view social media as something akin to the unexplored regions of the earth as presented on medieval maps—&# here be dragons.&# What are your competitors up to?