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The information processing view of humanity

Buzz Marketing for Technology

Trevor Cook is just one example of a blogger who writes notes from all of the conference sessions he attends (including his reflections on our Enterprise 2.0 Trevor Cook is just one example of a blogger who writes notes from all of the conference sessions he attends (including his reflections on our Enterprise 2.0 s becoming true.

Web 2.0 100
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Eight steps to thriving on information overload

Buzz Marketing for Technology

Many of my keynote speeches focus on the future of business and where technology is going. Or rather, since we are businesspeople, it seems the question should be how can we turn the reality of the new business environment into an opportunity and a competitive advantage? One of the most common responses, and one Iâ??ve s happening?â??

Web 2.0 100
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The 5 Best Social Media Sites for Small Businesses

WebMarketCentral

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Small businesses have neither the time nor the manpower to cover every major site.

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Don't They Know Who You Are? Why Reputation Management is Critical

WebMarketCentral

That makes it crucial for business leaders even at smaller companies who may not in the past have considered themselves "public figures" to manage not only their firms' online reputations, but also their own. Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. A few examples. Start Twittering.

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Social Media ROI vs. RONI

WebMarketCentral

Understandably, as businesses begin to invest more marketing/PR dollars into social media, there is great concern over the ROI of these activities. Every company possesses thought leadership content or subject matter expertise, even if it is only locked up in the heads of employees.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. Yes, thanks to social media, business is faster than ever. The fundamental premise of social business is that you are interacting and engaging with customers and prospects on a one to one or one to few basis.