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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. Reltio experienced an open rate on its awareness-building email campaign that was 10 times higher than the company’s average. open rate, 0.7% click-through rate and 4.5% click-to-open rate.

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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. Reltio experienced an open rate on its awareness-building email campaign that was 10 times higher than the company’s average. open rate, 0.7% click-through rate and 4.5% click-to-open rate.

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Personalized Video Helps Businesses Drive Event Attendance, Recruit Students, Increase Email Open Rates by 1000%

Vidyard

Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. Reltio experienced an open rate on its awareness-building email campaign that was 10 times higher than the company’s average. open rate, 0.7% click-through rate and 4.5%

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How to Build a B2B Email List that Converts: Proven Strategies and Future Trends

Only B2B

In the digital age, a well- curated B2B email list is an important asset for businesses to connect with implicit clients, nurture leads, and drive conversions. It typically contains email addresses, names, work titles, business details, and other pertinent information.

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B2B Marketing Expert Interview Series: Feeling B2B with Joe Pulizzi #MPB2B

Top Rank Marketing

To kick off this series of interviews, we’re honored to present a captivating conversation between Joe Pulizzi , founder of Content Marketing Institute and The Tilt, and Co-Founder of TopRank Marketing, Lee Odden. But once you get those people in, you realize that, oh my gosh, this is going to affect our entire business.

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PathFactory’s 5 Best Marketing Campaigns of 2018

PathFactory

Each partner had a registration quota that would earn them the entire list of registrants. We also ended up lowering the registration goals to be more realistic as summer is a hard time to ask people to commit to things. It’s important to set a realistic registration goal based on the time of the year.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

Business Goal. I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website.