42 B2B Marketing Acronyms and Abbreviations
Digital B2B Marketing
JUNE 7, 2012
Is there an abbreviation or acronym you see regularly in B2B marketing that isn’t listed here? The Basics B2B : Business to business. SMB : Small and Medium Businesses. EM : Email ABM : Account Based Marketing. SEM : Search Engine Marketing. Includes both SEO and paid search.
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