Business to Business Buying Cycle Fulfillment White Paper 
Industrial Marketing Today
JUNE 8, 2010
Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” She has focused on identifying the problem and providing a 5-step solution to shorten the buy cycle. How can you accomplish all that?
Industrial Marketing Today
MAY 5, 2010
said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.” Your online content needs to play a much more active role in moving site visitors along in his/her buy decision.
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ClearVoice
OCTOBER 27, 2023
Search engine optimization (SEO) has become a vital cornerstone for B2B (business-to-business) marketing strategies. Businesses in this space are typically looking for products or services that will streamline their operations, enhance productivity, or fulfill specific organizational needs.
Single Grain
MARCH 9, 2021
In this article, you will learn how B2B SEO is different from B2C SEO, why B2B SEO is important for your business, and the best B2B SEO techniques to improve the visibility of products. With a tailored content marketing strategy , you can fulfill all these criteria and attract key decision-makers’ attention. White papers.
Industrial Marketing Today
OCTOBER 26, 2009
For example, fill out a form to download a white paper, register for a webinar, submit an order etc. The copy and design of your landing page should put the focus on grabbing the visitor’s attention, fulfilling their self-interest, heighten their desire to do business with you and motivate them to take action now.
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