20 Ways to Generate ROI from a Corporate Blog
Webbiquity
MAY 10, 2011
When you come out with a new white paper, summarize one of the main findings in a blog post with a link to the page to download the full document. Generate webinar registrations. Again, you can “advertise upcoming webinars in your sidebar. Get more from your presentations. These can be things like lists (e.g.,
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