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Content Curation in B2B Marketing

Online Marketing Institute

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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Best of 2008: Blogging for Business, Part 1

WebMarketCentral

7 Strategies to Invite More People Into Your Audience by Problogger Social media rockstar Chris Brogan details several strategies to not just grow your blog audience, but also attract the right kind of readers (these do not include getting on the first page of Digg).

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

But I’d like to hear what metrics make a blog successful in the first place? Is it RSS subscribers? Or is it the amount of business (leads/sales) the blog can create for the small business? link] 11 Pro Tips for Better Business Blogging | Accounting and Small Business /Beverly Shares [.]

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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

. “A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. Its amazing to me that companies are still ignoring them. Great post.