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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

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Content Curation in B2B Marketing

Online Marketing Institute

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

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Can Industrial and B2B Marketers Learn Creative Problem Solving.

Industrial Marketing Today

Opportunity Development: Research, understand and distill the relevant industry-specific information, key issues and business needs in order to educate the company, especially the sales force, on the specific business requirements of a given market. According to Tim Riesterer of CMM Forum LLC (now part of Corporate Visions, Inc.),

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Have Digital Marketing and Social Media Killed the Industrial.

Industrial Marketing Today

Digital marketing has also changed how industrial and technical buyers behave, search and consume information that they need at different stages of the buy cycle. They prefer to consume information at their convenience and in their preferred format. Solution: Curate content and make it easily searchable.

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10 Amazing Blogs About Blogging to Start Reading NOW

Hubspot

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. You probably have a hefty mix of blogs and websites in your RSS, some of which might talk about blogging every once in a while.

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How to Overcome the 7 Most Crippling Blogging Challenges

Hubspot

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. There are many other things you can include on your blog , but if you start with the basics we've mentioned here, you'll be off to a great start.

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Content Curation Grows Up, Original Content Still Key

Online Marketing Institute

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Actually, its always been an important part, but we are just now defining it as content curation.