Unbounce
OCTOBER 18, 2021
When it comes to increasing the number of women in tech roles, it’s a slow-burning candle. To promote networking, women holding leadership positions in leading tech companies run courses as well as open-invite webinars that explore topics from feminism to salary negotiation. And it’s not for lack of trying. And that strategy works.
Marketing Insider Group
AUGUST 12, 2010
We discussed the great lead quality vs. lead quantity debate. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Augmented Reality For B2B Marketing in 2011?"
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Marketing Insider Group
JUNE 29, 2010
Rob and I support and have adopted what we call the “Tele-Web” concept of driving the most efficient leads for sales through pull-based inbound programs. The leads with the highest conversion rate and the lowest costs typically come from inbound activities like search and are then followed up and qualified by our telemarketing professionals.
Outgrow
FEBRUARY 25, 2021
Ads on Facebook, Instagram, YouTube, and Google, and PPC ads are huge drivers of traffic depending on the industry you function in. Did you know that influencer marketing is a multi-billion dollar industry? Or that 67% of marketers are using influencer marketing to promote their product? Source: Unbounce. A/B Testing.
Marketing Insider Group
SEPTEMBER 2, 2010
In order to meet new revenue and ROI goals, marketers need to improve their strategic skills (50%) and sales skills (40%). 58% of respondents said their role, as marketers did not end even after they handed off qualified leads to sales. Augmented Reality For B2B Marketing in 2011?" Share your thoughts, post a comment.
Marketing Insider Group
SEPTEMBER 2, 2010
In order to meet new revenue and ROI goals, marketers need to improve their strategic skills (50%) and sales skills (40%). 58% of respondents said their role, as marketers did not end even after they handed off qualified leads to sales. Augmented Reality For B2B Marketing in 2011?" Share your thoughts, post a comment.
Marketing Insider Group
JULY 15, 2010
According to Focus’ Craig Rosenberg: “The focus of the webcast was to give the attendees access to advice from expert practitioners, that is, people that are not just talking about what to do in lead generation but actually doing that every day. Augmented Reality For B2B Marketing in 2011?"
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