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16 E-Commerce Trends in 2023

SmartBug Media

We’ve also seen machine learning used to optimize pricing and inventory management. SMS marketing efforts are becoming more and more common for similar reasons—smartphones are frequently used, text messaging is a highly personalized channel, and engagement rates tend to be faster.

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How Technology Can Improve Energy & Utility Customer Satisfaction

Salesforce Marketing Cloud

Especially in times of crisis, customer experience is still a key differentiator. Service teams can use a CRM to easily locate cases, find previous conversations, and add new information in real time, whether customers interact with a chatbot or on SMS (short message service).

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Marketer of The Month Podcast- EPISODE 107: Irish Tech Unicorn Intercom’s Co-Founder Des Traynor on Navigating Competition, Copycats, and Customer Acquisition

Outgrow

Bundling and unbundling of software – consolidation and preference for all-in-one solutions About our host: Dr. Saksham Sharda is the Chief Information Officer at Outgrow.co. But like, I think the more nuanced on like foresee your differentiation is, the harder it is to just follow, right? And complexity slows things down, right?

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18 Customer Loyalty Program Software Options For Your Business

Referral Rock

Pricing: No setup fees or subscription fees; just pay the value of each gift card you want to send (Visa Incentives and rewards sent via app cost a bit more ). In time past, we had rewarded these customers with airtime minutes and internet data bundles, however, we realized it was becoming overly predictable. via Capterra.

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How to Optimize Your Shopify Marketing Across the Board? (With Real Examples From Growth and CRO Experts)

Convert

Convert Experiences lets you test product collections, along with pricing , menus , search pages , and run multivariate tests on Shopify. For example, featuring a category’s best-selling product or a bundle deal at the top of the page can give you a high-converting landing page for an email campaign. Don’t have such themes installed?