Bulldog Solutions, Eloqua, Event and Multi-Channel

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Bulldog Solutions

Eloqua

Event

Multi-Channel

Hive9 Marketing Performance Management Includes Customer Journey Optimization

Customer Experience Matrix

MARCH 29, 2016

It’s even more different from taking conventional multi-step campaigns and calling them "journeys”. A true "system-assembled journey" would be built by examining the sequence of events for each customer and finding the most common paths to purchase. The planning module was the original product. These can be tailored to each client.

Work Management

Work Management Marketing Management Multi-Touch Attribution Optimization

Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

JULY 31, 2009

I hadn’t seen the product in a while and was impressed with the UI improvements the Eloqua team has produced. With these changes, I see Eloqua – like many of the other firms I mentioned in my prior post – moving the B2B marketing conversation ahead in an important direction. This can be a bit noisy.

Lead Ranking

Lead Ranking Lead Scoring Enterprise Management Work Management

B2B Marketing Zone

Hive9 Marketing Performance Management Includes Customer Journey Optimization

Numeric Scoring: The Key To Lead Management Success

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