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Video Marketing Becomes Key Differentiator for Oracle Marketing Cloud Customers

Vidyard

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success KITCHENER, Ontario – August 2, 2016 – Video has become the darling of the social media world, but modern businesses are proving that that there are real results to gain from online video content.

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Video Marketing Becomes Key Differentiator for Oracle Marketing Cloud Customers

Vidyard

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success. We’re thrilled to see so many Oracle Eloqua customers reaping the benefits of their solutions.”. Just knowing whether someone clicked play on a video is not a true measure of engagement.

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How 100+ Brands Use Video with Oracle Eloqua to Connect with More Buyers

Vidyard

I couldn’t agree more with Michael Ballard, senior manager of digital marketing at Lenovo, when he shared the following comment in the video above: “We can use video to make people laugh, to make them cry, right down to the product specs and the speeds and feeds. It’s an extremely flexible platform.”.

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Email Tips for the New Year Part I

Anything Goes Marketing

. :) Here are some additional interesting tips: MailerMailer's latest Email Marketing Metrics Report (pdf) indicates that personalized subject lines (eg: "Chad, open this amazing email") dramatically increased open and click rates. Create one and use it to advertise events, product releases etc. Hope the tips helped!

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