Remove build differences

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The Problem With The Story You Are Telling

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We are running this again because no matter what technology is introduced, what changes Google makes…it is still all about relevant content. Back in May, Google released an update to their search algorithm, called Panda 4.0. Write for your buyers not to game the system. As if that was something that was really easy to do.

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The End of Forms as We Know It

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We’ve all been there – we see a catchy headline on LinkedIn or Google, we click through only to be greeted with a form asking for the equivalent of your life story. Firmographic data allows you to identify the potential fit of this organization for your product/service. However, more often than not, it’s isn’t worth it.

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The Problem With The Story You Are Telling

ANNUITAS

Back in May, Google released an update to their search algorithm, called Panda 4.0. According to SearchEngineLand , “Google’s Panda algorithm is designed to prevent sites with poor quality content from working their way into Google’s top search results.” Good, relevant content is more important than ever, because of a Panda.

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Quality Assurance Testing Is Not Optional

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Quality Assurance (QA) is a vital piece of your production process to ensure you don’t wind up on the next “12 Of The Worst Email Marketing Fails” list. Everyone will find different call-outs and provide you with well-rounded feedback to improve every email. These tools can help in analyzing, building and troubleshooting pages.

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Quality Matters – Analyzing the Effect of Quality on the Lead Handoff Process

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This is a great foundation to build from as it creates a fundamental alignment between sales and marketing around the flow of these qualified leads. Engagement, however, is the set of actions that indicate a current, real, interest in your products or solutions. However, this only forms part of the picture.