Marketing Insider Group

DECEMBER 5, 2013

And according to Harvard Business Review, “ Solution Selling is Dead ” because talking about our products and our solutions is no longer good enough. Because our buyers are too smart. According to BtoB Magazine “Content Marketing” is one of the top priorities for marketing in 2014. Don’t believe me?

Content Marketing 100

Content Marketing Marketing Budget Marketing Budget Creation Content 100

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Some examples of direct (hard) benefits are: 1.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

Webbiquity

FEBRUARY 21, 2011

Find the answers to those questions and others here in more than two dozen of the best email marketing guides of the past year. Email Marketing Tips and Tactics. 3 items that should be in your 2010 email budget by BtoB Magazine. Use e-mail for what e-mail is best at! E-mail is easy. It is quick.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100