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Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

JULY 31, 2009

And this is where I think the marketing rubber hits the sales road. As an analyst who has written about lead management extensively – I am still amazed at how many marketers feel challenged to produce leads that sales appreciate. What are the characteristics of a lead that make it worth working from sales perspective?

Lead Ranking

Lead Ranking Lead Scoring Enterprise Management Work Management

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

link] Patrick Curl First off I agree that slow is good, and that there's really no other way to really build the level of trust that Social media has to build in order to be successful – after all it isn't about fast sales, it's about life-time customers. But he couldn't wrap his mind around that.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

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How to Leverage Behavioral Science Insights for Direct Mail Success

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Numeric Scoring: The Key To Lead Management Success

Convince and Convert Blog: Social Media Strategy and Social Media.

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