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Marketers as Social Evangelists

Biznology

Photo credit: Wikipedia. IBM, although a leader in e-business, struggled with this decision and initially decided not to sell their computers online over concerns about disintermediating existing suppliers. When Web 1.0 There was substantial concern among businesses about the impact on their retail outlets and channel partners.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

10 B2B Social Media Case Studies and Examples - Social Media B2B , September 17, 2010 As we have learned by writing posts for this site, people are interested in examples of what other B2B companies large and small are doing with social media. Below are some recent examples that have been written about. Disintermediation (3).