The Beautiful Game: A Guide to Attribution Reports with Salesforce
SmartBug Media
NOVEMBER 3, 2020
It very clearly tells you what source or channel this person came from when they entered your system. Things get murkier when multiple leads are entered into Salesforce from the same person (email address). Of course, on the front end, you can see how they are performing when it comes to clicks and conversion rates.
Let's personalize your content