Remove Books Remove Churn Rate Remove Document Remove Growth Marketing
article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. It will help you to develop strategies to acquire new customers and boost retention rates while maintaining profitability.

article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. It will help you to develop strategies to acquire new customers and boost retention rates while maintaining profitability.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. . Churn Rate. The customer churn rate is a SaaS metric that tells you the rate you’re losing customers.

article thumbnail

SaaS Valuation Calculator: Learn How Much Your Business is Worth

accelerate agency

Book a Consultation Revenue-based valuation Revenue-based valuation is based on a business’s ARR. You can calculate the ARR by tracking new sales, client renewals, and churn rate each year. Profitability—Gross margin Gross margin rates can tell potential investors about the scalability they can expect.

article thumbnail

SaaS Valuation Calculator: Learn How Much Your Business is Worth

accelerate agency

Book a Consultation Revenue-based valuation Revenue-based valuation is based on a business’s ARR. You can calculate the ARR by tracking new sales, client renewals, and churn rate each year. Profitability—Gross margin Gross margin rates can tell potential investors about the scalability they can expect.

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

Pay attention to activation rates, too. Other important KPIs include: Churn rate : If customers are quitting your product, you need to figure out what to improve to make them want to stay The ratio of CAC (customer acquisition cost) to CLV (customer lifetime value) Monthly recurring revenue (MRR) to keep track of your growth.

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

Pay attention to activation rates, too. Other important KPIs include: Churn rate : If customers are quitting your product, you need to figure out what to improve to make them want to stay The ratio of CAC (customer acquisition cost) to CLV (customer lifetime value) Monthly recurring revenue (MRR) to keep track of your growth.