Convince & Convert

JUNE 22, 2010

It is important that, as marketers and business-owners, we know what business we are in and we are in the communications business. If communication is most effective in a press release, so be it, but if it is most effective via social media tools, that should be just as viable an option to a marketing or PR department.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. link] [link] Six Cent Press Inc RT @EricBuchegger: Good insights on content marketin.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

B2B Marketing Zone Posts

NOVEMBER 2, 2010

To succeed in social media, set aside your marketing plan , October 31, 2010 Forget your marketing PLAN? Being in marketing, I’m always amazed that in every pitch to a client, Don always hinges a million-dollar contract on one or two simple things, such as a tag line or a visual. Have I gone MAD??

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Convince & Convert

AUGUST 26, 2010

Thompson Social Listening and Analysis for the DIY Inclined – [link] [link] Beth Warren RT @jaybaer: Social Listening and Analysis for the DIY Inclined [link] [link] MyCrowd.ca

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Convince & Convert

JULY 13, 2010

Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. Would love to do it after work, but I'll be writing press releases until the wee hours. Don’t cheat them of that opportunity. (Oh, It’s a big world out there.)

Social Media 140

Social Media Media PR Webinar Metrics 140

B2B Marketing Zone Posts

AUGUST 3, 2010

Free Download: 2010 Online Marketing Blueprint. But where can a conscientious business blogger find free, legal images to use on their blog? Many beginning bloggers turn to the image search in Google. Even with the rapid growth of social networks, email marketing remains the lynchpin of communications.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

SEPTEMBER 21, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Sheesh, you are busy.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 8, 2010

Many people leave their laptops at home on 1-2 day trips already and just bring BlackBerries or iPhones (especially the tradeshow crowd unless you are a member of the press or blogosphere, and unless you have to give a presentation). For a week-long trip, it might be the laptop.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Convince & Convert

JUNE 30, 2010

link] [link] waxgirl333 It still kills me that with all press on social media, email is still the leader by a mile. link] waxgirl333 It still kills me that with all press on social media, email is still the leader by a mile. Great post!! Great post!! Great post!! Great post!! Great post!!

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Online Marketing Institute

OCTOBER 31, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Sheesh, you are busy.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 20, 2010

Try that with a press release… Nowhere to Run. link] @yigg [link] B2B Online Marketing RT @jaybaer: Is Twitter for Business Even Worth the Trouble? link] [link] Weight Loss Jay Baer is a tequila-loving, hype-free social media strategy consultant and coach. An online marketing pro since 1994?

Twitter 148

Twitter CRM Business Paid Search Agency 148