Chris Koch

APRIL 9, 2010

But it’s not enough just to support bloggers. But you can’t establish that authority by putting a link to their LinkedIn profile on the blog. But you can’t establish that authority by putting a link to their LinkedIn profile on the blog. It would be wonderful if your bloggers were the only experts writing about their fields.

SME 100

SME Aggregators Blogger Social Media 100

Chris Koch

JUNE 26, 2009

I mostly use it as a platform for determining the blogs I like best and then follow them through good old-fashioned e-mail (the tool that most bloggers use to do this is Feedburner ). To me, it’s the missing link between monitoring blogs and connecting with people through social networking sites like LinkedIn and Facebook.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Chris Koch

MARCH 19, 2010

For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. Taking a poll in a LinkedIn or Facebook group, asking for input from Twitter followers, or asking for information through comments on blogs are some of the ways to gather information. Gather research.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Chris Koch

JANUARY 22, 2010

For example, being listed on the blogroll of a highly respected blogger, analyst, or journalist not only generates traffic; it also establishes you as an authority among the people who care most about the subject you’re blogging about. 10 Tips for Beginning Bloggers (edtechpower.blogspot.com). What do you think?

Social Media 100

Social Media ROI Lead Ranking RSS 100

Chris Koch

SEPTEMBER 18, 2009

This is the model of most relationship-based social media tools today, such as Facebook, MySpace, LinkedIn, and Plaxo. For example, if you start to exchange messages with an influencer, it’s a logical next step to enter into a permission-based relationship on something like LinkedIn. Permission model. ask a poll question, etc.).

Social Media 100

Social Media Viral Marketing Tools Media 100

Chris Koch

SEPTEMBER 18, 2009

This is the model of most relationship-based social media tools today, such as Facebook, MySpace, LinkedIn, and Plaxo. For example, if you start to exchange messages with an influencer, it’s a logical next step to enter into a permission-based relationship on something like LinkedIn. Permission model. ask a poll question, etc.).

Social Media 100

Social Media Viral Marketing Tools Media 100

Chris Koch

AUGUST 23, 2011

Maybe I’m being too cynical, but when I read posts by the A-list bloggers, there are tons of people who seem to think that saying something—anything, even “So true, so true”—is good for their street cred and exposure. There’s just not much to say about something that didn’t have much substance to begin with.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100