B2B Marketing Traction

FEBRUARY 11, 2013

I read other blogs in the B2B marketing space, and I see posts with the same image, same words in the title and body as other – some very well known – bloggers’ posts again and again. I have had my original content copied, borrowed, riffed upon, with no attribution. Build your online presence organically.

Trust Marketing 100

Trust Marketing Inbound Marketing Ad Building Blogger 100

B2B Marketing Traction

APRIL 17, 2013

As usual, I have to provide information about the source of the survey, which few bloggers ever do. The survey, the 2012 B2B Marketing Benchmark Report by Optify, analyzed over 62 million visits and more than 350,000 leads from 600+ small and medium-sized B2B websites.

Customer Surveys 100

Customer Surveys Twitter Email Marketing Paid Search Agency 100

B2B Marketing Traction

JULY 31, 2014

Blogging drives traffic to websites and generates leads. If You Have Multiple Bloggers. So, hey, let’s jump in and do this. To succeed in blogging (and in the bigger universe of content marketing), you need a strategy. Strategy is even more important when you have multiple people blogging.

Marketing & Strategy 100

Marketing & Strategy B2B Blogger Guidelines 100

B2B Marketing Traction

SEPTEMBER 18, 2015

Positioning is one of the basic marketing principles that leads to success. It’s interesting to search and see what other marketing bloggers are saying about the key to success in social media. It’s strategic positioning. Strong and consistent positioning is the key to marketing success.

Social Media 100

Social Media Positioning Social Marketing Media 100