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Next Generation Growth Marketing: The Evolution Towards Strategic Demand

ANNUITAS

Successful marketing is no longer only about the top of the funnel and acquiring customers – it’s about acquiring customers who are going to stick around. A get-rich-quick scheme if you will,” comments blogger Neil Patel. Upper funnel focused. Growth without retention isn’t growth after all.

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The Buyer is Always the Main Character in the B2B Sales Story

PathFactory

You’ve likely seen the social commentary shared across LinkedIn. by Dave Kellogg, advisor, director, consultant, angel investor, and blogger focused on Enterprise software startups. You may have seen the recent articles and blog posts. Two recent articles, from folks whom I admire deeply, are making the rounds here at PathFactory.

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30 Books to Help Make You a Better Marketer

Adobe Experience Cloud Blog

Josh Turner ’s Connect: The Secret LinkedIn Playbook to Generate Leads, Build Relationships, and Dramatically Increase Your Sales. LinkedIn is a vast resource for nearly any job function. In this book, Josh covers scalable solutions within the channel allowing marketers and salespeople to use LinkedIn as a comprehensive resource.

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Four “New Marketing” Skills You’d Better Learn Quick

Adobe Experience Cloud Blog

by Dayna Rothman I am pleased to introduce our guest blogger, Matt Heinz. You can connect with Matt via email , Twitter , LinkedIn or his blog. Funnel math and revenue performance management. Four “New Marketing” Skills You’d Better Learn Quick was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].

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Contagious Content: Facebook Posts That Get Shared Like Crazy

Adobe Experience Cloud Blog

by Dayna Rothman I am excited to introduce today’s guest blogger Brian Carter. In fact, I just released a joint ebook with Marketo called Contagious Content: What People Share on Facebook and Why They Share It. Are you attending Marketo Summit next week?

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

Talk about it on Twitter, FB or LinkedIn. Enter into your information product funnel. Here is a great example of their approach to helpful content, they recently ran a poll of the top bloggers on marketing automation – on their list was one of their competitors! Marketo's Modern B2B Marketing. Become a client.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.