Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
JUNE 24, 2010
With Social Media, take a look at Chris Brogan. He *is* fulfilling a need, however: the need to be paid attention to. He doesn't just spew endless bits of information about his product (books, etc.). Unlike Ron Popeil, Chris Brogan is interacting with people. And while Popeil has had a long career, he is selling a dream.
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