Onalytica B2B

MARCH 12, 2018

A great example of this is Nike’s collaboration with Casey Neistat. Casey Neistat is a well-known creative filmmaker on YouTube. A great example of this is Microsoft’s developer relations program, where internal Microsoft technical evangelists are building relationships with influential developers in the industry.

Campaigns 262

Campaigns Work Management Marketing Management Opinions 262

Onalytica B2B

APRIL 11, 2017

For example, SEO is most certainly a long game. For B2C, there’s online community managers, YouTubers (who can earn millions), and bloggers. In either case, startup founders and growth marketers would be foolish to ignore the potential impact of influencer marketing. Influencer Marketing for Startups.

Startups 213

Startups Advertising Agencies Paid Search Agency Work Management 213

Onalytica B2B

SEPTEMBER 20, 2017

While every brand is different, B2C brands tend to gravitate towards more image-centric social media platforms such as Instagram, as well as Blogs, Facebook YouTube and Twitter, whereas B2B brands favour Twitter, Blogs and LinkedIn. “Often marketers just look to where their audience’s attention is.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207