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How to Sell Out Your Next Event [+Tips From INBOUND Marketers]

Hubspot

Consider structuring early bird pricing with a table plugin on your event website. Our INBOUND marketers recommend highlighting the distinct difference between an early bird and regular ticket, making it irresistible for people to sign up. Here’s the way our INBOUND marketers do it: 11. Add a date limit, too.

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How To Build a Rockstar B2B Marketing Team

6sense

Content Marketing – the writer, editor, critical thinker and creative who executes on the product marketing strategy and creates the stories and collateral that bring your product marketing message to life. Event Marketing – this team personifies your content marketing efforts. Your PR/AR lead of course!

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers.

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The Ultimate Guide to Marketing Jobs

Hubspot

Content marketing is paving its own way in the marketing world. Content Marketer. Content like blogs, ebooks, white papers, and guides are critical components of a solid inbound marketing strategy, and content marketers are the people who create them. Event Marketing. Marketing Analysis.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. She’s a self-described fashionista and blogger.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. She’s a self-described fashionista and blogger.

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Top 5 Inbound Marketing Articles to Start the Week: Linkbait Techniques

Hubspot

Linkbaiting often gets a bad rap, yet creating great content that generates inbound links is hardly a questionable technique. Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content.