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How to find and win your first 10 B2B customers

Lenny's Newsletter

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Y Combinator (YC) especially is very effective at helping you get early users, but not the way you’d think (as you’ll see below). No one wants to pay attention to you if you’re there just to pitch your product.

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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Okay, now let’s help businesses provide benefits. ” — Tomer London , co-founder and CPO The founders of Gong landed on three highly nuanced attributes: “We tried to narrow it down as much as possible.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

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