ClearVoice

FEBRUARY 4, 2020

Andy is the co-founder and chief marketing officer of Orbit Media — and the author of ‘ Content Chemistry: The Illustrated Handbook for Content Marketing.’ ’ Forbes named him one of the “Top 10 Online Marketing Experts to Watch” and Entrepreneur Magazine included Crestodina in their “Top 50 Marketing Influencer” list.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

KoMarketing Associates

DECEMBER 14, 2015

The amount of innovation, change and new offerings offered by Twitter, Facebook, Google and LinkedIn exploded in 2015 – many of which gave marketers like us, not just better access to social audiences, but hyper-targeted options.” WORD-OF-MOUTH MARKETING. SIMPLE MARKETING TACTICS.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

APRIL 28, 2010

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. Multiple purchases doesn't always indicate that customer is a “talker&# that creates content or spread the word about your product. But, it's not a 1:1 correlation in my mind. The answer may surprise you.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JULY 14, 2010

Because humans don't scale, how are we to put a cap or number to their behaviors online? I think it makes a lot of sense to set up metrics that somehow can correlate with an organization's mission, values, and vision — so thanks for that full nugget of wisdom in this post!

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

SEPTEMBER 21, 2010

They can’t Quibble: We (MotiveQuest) have social media metrics (brand advocacy via the Online Promoter Score) that have a strong, positive correlation to sales – see case study of work we did with MINI USA here: [link] TO’B [link] Tom O’Brien Great post Jason – here is my addition – and a quibble.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 20, 2010

I wonder if this has to do with the correlation between the black community and musicians. I wonder if this has to do with the correlation between the black community and musicians. I sat in on today's webinar and took some mental notes about what was most surprising (I may have even tweeted out a few). Our lists were similar.

Social Media 159

Social Media Media Stats Statistics 159