KoMarketing Associates

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5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

KoMarketing Associates

Make Yourself a Blogger. If you don’t already have a personal blog or website, publishing posts on LinkedIn is an awesome way to strengthen your own personal branding, as well as the opportunity to represent your company on LinkedIn. Interact to Build Community. However, how many of us have actually done it?

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Connie Bensen (@cbensen) : “Global Community Strategy @Dell” Follow Connie at https://twitter.com/cbensen. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” Author of five books about online communities. “MD at B2B integrated marketing firm with personal roots in PR. Paul Gillin (@pgillin).

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. from Fortune 500s to one-person businesses.

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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Content updates range from personal blog posts to internationally known sources. B2B Technology Marketing Community – 48,186 members. Topics such as social, email, search, and mobile are discussed on a daily basis with regular updates from several internet marketing industry thought leaders.

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B2B Content Marketing: Do More Than Reinvent the Wheel

KoMarketing Associates

Who’s to say what’s been successful for another person (even a content “expert”) will be successful for me? The decision to do so was based upon several factors: keyword ranking difficulty, wanting to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in each article, etc.

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3 Tips to Inform Your Content Marketing Strategy (Courtesy of Skyword/Outbrain)

KoMarketing Associates

Soliciting this type of information allows us to deliver the type of content we know our clients’ audience is looking for , which ultimately allows us to craft personalized SEO and social media marketing programs. expanding the reach of followers, fans, prospects, subscribers, press, and bloggers), 2) planning for discovery (i.e,

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What to Include in a Content Marketing Proposal

KoMarketing Associates

New year’s resolutions are not only for personal betterment, however; they also often expand into business. Maybe you want to learn a new language, spend less time watching TV, or follow Tom Brady’s lead by eliminating junk food and calling avocado ice cream your dessert of choice (no thanks!).