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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

SpyFu can show you detailed information about your competitors’ SEO and pay per click campaigns, including keywords , estimated spend, estimated traffic, and even the ads they’ve run. Landing Page and Website Optimization Tools. Speed up your landing pages with the Think With Google’s Test My Site tool.

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How to Use Social Media for Affiliate Marketing

Optinmonster

Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. They promote via websites, social media, and blogs using referral links and discount codes to send traffic to your site. Create & A/B test specific landing pages for your affiliate referral links.

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12 Marketing Metrics Your Boss Probably Doesn't Need to Hear About

Hubspot

She cared more about the impact my blog posts were having -- on traffic, on leads, and eventually on customers. As a blogger, I want to track my blog posts' social share numbers to get an idea of the kind of content is more "shareable" than others -- but my boss is much more interested in metrics like visits and leads.

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Best of 2007: Articles and Blog Posts on SEM

WebMarketCentral

Ten Tips for Lead Generation Landing Pages by TopRank Online Marketing Blog Guest blogger Jon Miller of Marketo points out that "improving your landing pages can increase your conversions by 40% or more.(and) PPC Outsource or In-House? fade a bit."

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