Sochi 2014 Winter Olympics: What’s In It for B2B Content Marketers?
KoMarketing Associates
JANUARY 13, 2014
Here’s a look at a few: Storytelling Matters. As I’ve written about previously, good storytelling is essential in “hooking” the reader and having that individual consume your material. Content Curation Matters, Too. What does B2B content marketing have to do with the upcoming Olympics anyway? Jamaica, we have a bobsled team!”
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