KoMarketing Associates

MARCH 7, 2013

While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements.

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Webbiquity

JANUARY 19, 2011

Social Media Affecting BtoB Buying Behavior by The Proactive Report. He also advises, “many brands will supplement their blogging with Blogger Relations, YouTube videos, Twitter, Facebook, etc…the content created for one outlet, e.g., a YouTube video, ought to be promoted across any other frequently-used channels.

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Webbiquity

AUGUST 18, 2012

BtoB Magazine ). eMarketer ). Facebook is the leading source of referred social media traffic to websites, at 26%. Pinterest is virtually tied with Twitter (at 3.6%) for the amount of referred social traffic it sends to websites. However, just 2% of members account for more than 40% of all traffic. BtoB Magazine ).

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Paid Content Social Media Social Marketing Statistics 100

Webbiquity

NOVEMBER 28, 2011

by MediaPost SearchBlog Social media sites now drive more traffic to many popular sites—including Comedy Central, NFL.com and Netflix—than Google does. ” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives.

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