Tony Zambito

APRIL 28, 2021

Since the pandemic began in March of 2020, we have seen the scales tipped heavily towards how to re-orient sales towards virtual selling and to create more interactive content. All of these efforts designed to reach and gain the attention of buyers. And to affect The Buyer Mindset.

Buyer Personas 208

Buyer Personas Planning Interactive Marketing Network Marketing 208

Tony Zambito

SEPTEMBER 29, 2018

Yet, transformations that have taken place may only represent the tip of the iceberg of what is coming on the horizon in the new decade of 2020. And, we are heading for more drastic changes by 2020. The way people communicate and network have undergone an enormous transformation. Preparing in 2019 – A Matter of Survival.

CMO 176

CMO Analytics Network Marketing Planning 176

Tony Zambito

APRIL 12, 2010

  The most impactful I believe has been the work of David Armano who is currently with Edelman Digital and also author of the popular blog Logic + Emotions.    It is changing that fast and the year 2010 may well be the Malcom Gladwell tipping point when businesses feel the shock wave that social business is producing.

Buyer Personas 100

Buyer Personas Business Social Media Lead Ranking 100