Avitage

OCTOBER 30, 2014

This blog published on the Sandhill.com blog. Content Marketing Content Operations Featured Tips & Techniques content curation content operations' Content curation today is a severely underutilized tactic. It offers great potential to address many content challenges marketers face. Please read the post here.

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Curation Content Tips Tactics 120

Avitage

SEPTEMBER 3, 2014

We weren’t going to move our blog posts, or content rich web pages. Tips & Techniques aggregate content Bloomfire content management content repositories Manage content' It made sense to store and share our primary slide decks in Slideshare.

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Aggregators Work Management Marketing Management Content 120

Avitage

MARCH 26, 2014

For example, your approach as well as resource and vendor selection might depend greatly on whether you want to create a blog or whitepaper, PowerPoint or video. Content Marketing Content Publishing Tips & Techniques' Typically, format, as in “what do you want to create?” ” is an early consideration.

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Conversion Content Vendors Custom Publishing 120

Avitage

MARCH 7, 2012

I make sure to read most of what Nigel Edelshain publishes and his recent blog is no exception. 14 tips are quite a handful, so I thought as I share my reflections on these tips I’d also recommend you group them into three categories: Background, Tactical and Strategic. Some of these tips apply across multiple accounts.

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Vendors Custom Publishing Tips Efficiency 120

Avitage

MARCH 7, 2012

Interview Outline To wet your appetite I’ll provide a brief outline of the highlights, including specific quotes: Definition of Content Marketing Why Content Marketing Key mistakes “I think that overall it’s we’re very used to thinking like marketing people, which is we want to sell.

Practices 120

Practices Content Marketing Best Practices Content 120

Avitage

APRIL 3, 2016

How do you manage linked assets such as your blog posts, landing pages, web pages, as well as third party web assets so your users can easily search for and find the linked assets they need. […]. What if you had instant access to source content that improves quality and reduces the time and effort to create new content?

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Resources Content Verticals Landing Pages 120