ViewPoint

MARCH 22, 2018

Value selling is PointClear's bread and butter. I practice it every day in my role as lead salesperson for the company. (We See this blog for a build vs. buy analysis that takes that argument off the table.). Today, in this blog, I share some recent findings: Jonathan Farrington. We are not the low-price leader.)

Lead Scoring 189

Lead Scoring Lead Ranking Work Management Paid Search Agency 189

ViewPoint

JANUARY 9, 2014

Last August I wrote a blog for Top Sales World titled “Lead Generation Hogwash: The Top 7 Lies.”. I detailed 7 lies to be aware of to avoid a lead generation disaster (read the blog for the specifics): Any list will do. Automated systems accurately score (prioritize) leads. More leads are better than fewer leads.

Sales Qualified Leads 120

Sales Qualified Leads Lead Generation Lead Scoring Lead Ranking 120

Heinz Marketing

APRIL 22, 2019

“ The unsung hero – lead nurturing. And sure a market agent checks the box and say, “I generated x number of leads for y budget”. Matt Heinz: Y ou were The President and CEO of PointClear, for over 20 years, and so saw a lot of this development happen. I know that’s on my Linkedin profile.

Top of Funnel 65

Top of Funnel PointClear Work Management Marketing Management 65

Biznology

SEPTEMBER 24, 2014

While this used to mean reading business books and magazines, today it means blogs. We’ve all heard the stats about blog proliferation. A new blog launched every six seconds—or whatever. And there is no dearth of blogs on B2B marketing. Howard is a seasoned lead generation pro, and a terrific writer.

PointClear 80

PointClear B2B Marketing B to B B2B 80