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The Truth About Intent Data

Rev

If you have a marketing automation platform — like Marketo, Oracle Eloqua, HubSpot, or Pardot — then you are probably using intent data. You can select a topic area and get that data at the account/domain level, not the contact level. Do you know what blog posts or articles you read last week? I read a lot of blogs and articles.

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The Fundamentals of Website Personalization Strategy [Part 4 of 6]

Bound360

Firmographic – Company attributes such as company name, domain, location, revenue, industry, employee count. Partner examples: ClearBit, Kickfire, DemandBase, Bombora. Partner examples: Marketo, Eloqua. Demographic – Individual attributes such as seniority, functional area, education, income, gender, and age.

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Personalizing for Alternative Audiences

Bound360

For example, you can target a Marketo Smart List or an Eloqua segment after installing those connections into the Get Smart Content platform. Use Get Smart Content’s Goals and Actions, for instance, to flag visitors who click social sharing links or submit comments on your blog entries and press releases. For example you can.

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Personalizing for Alternative Audiences

Bound360

For example, you can target a Marketo Smart List or an Eloqua segment after installing those connections into the Get Smart Content platform. Use Get Smart Content’s Goals and Actions, for instance, to flag visitors who click social sharing links or submit comments on your blog entries and press releases. For example you can.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

It is a proven way to get above the noise of the 5634th blog post about how to get more results from social media, or any of the other topics that have been written about to death. Interactivity gives us the information we want without having to do so much work - even if that work is just reading a blog post. it's a continuous loop!