Remove Blog Remove Course Remove WOM Remove Word of Mouth
article thumbnail

How to Build Trust With Your Customer Marketing Strategy

Marketing Insider Group

In this blog, we share how you can build trust using a customer marketing strategy. Delivering value over the course of a customer’s relationship with your company will drive loyalty, and ultimately, advocacy. And many modern marketers know this. What is Customer Marketing? Let’s start by defining customer marketing.

article thumbnail

Everything You Need to Know About Brand Management

Hubspot

We’ve discussed in other blog posts how important word-of-mouth (WOM) marketing is in retaining and attracting new customers. and external factors (customer reviews, WOM marketing, news mentions, etc.). Brand Management Courses. We’ve collected some of the leading courses below.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble?

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs.

article thumbnail

ClickInsights: How should case studies be used in marketing activities versus sales activities?

Ambal's Amusings

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Casey Hibbard's blog Stories that Sell. Cindy King's blog CindyKing. Michele Linn's blog Savvy B2B Marketing. Stephanie Tilton's blog Savvy B2B Marketing. Jonathan Kranz's blog Kranzcom. Cindy King.

article thumbnail

B2B Content Marketing; A Masterclass in Content Amplification

Inbox Insight

B2B content marketing is hard work, and it’s getting harder all the time… Marketers are blogging up to 800% more than 5 years ago, but getting 190% fewer shares. Owned media is all the channels you create and control, such as your website, blog, email newsletter, sales collateral and social media accounts.

article thumbnail

Is Social Media Too Big For Its Britches?

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?