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How Alabama Outdoors Leveraged Interactive Content to Enhance their Father’s Day Sales Campaign

SnapApp

But it can be a challenge to find more creative ways to engage than blasting out “Sale! With a fun, socially engaging interactive contest, Alabama Outdoors was able to extend their touchpoints to build excitement around Father’s Day – and get more email leads at the same time. This SnapApp was part of a larger campaign.

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How to master social media for retail and win more customers

Sprout Social

To make the most of your campaigns, it’s crucial to understand the tactics and strategies that are proven to work among today’s top retailers. And yes, recent stats point to just how important Instagram is for retailers today in terms of social selling. Supplement your existing marketing campaigns to convert prospects into customers.

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Email Marketing vs Marketing Automation Software

TrustRadius Marketing

Email is a vital force in your marketing strategy, but not your only line of communication with customers. . That’s why we have seen the lines between email marketing and marketing automation software solutions begin to blur. A few years ago, the breakdown of marketing automation vs email marketing would have been simple: .

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17 Engaging Video Content Types that People Love to Watch

Single Grain

Video Emails. Your followers can see the design of your office, how you dress for work, what your personalities are like, and how your team interacts with each other. Consider these live-stream stats : 47% of live streaming video viewers worldwide are streaming more live video compared with a year ago. 13) Video Emails.

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The Seven Needs of a Content-Centric Marketing Organization

Content Standard

It’s a need so obvious you’d think it didn’t need articulating (though clearly it needs articulating; see the stats above). To summarize, marketing leaders need enterprise-wide visibility into all brand touchpoints, stat. An integrated multichannel campaign? What Your Lack of Visibility Is Really Costing You.

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The Ultimate Guide to Email Marketing

Hubspot

The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Email isn’t dead. Email marketing isn’t spam. That’s right, email marketing isn’t just about you, or your company. Use Cases for Email Marketing.

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Benchmark for Success: What Your Vertical Can Achieve With Content Marketing

Moz

Fractl has produced thousands of content marketing campaigns across every topic — sports, entertainment, fashion, home improvement, relationships — you name it. We also have several years’ worth of campaign performance data that we use to learn from our successes and mistakes. Is my definition of success backed by data-driven evidence?