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5 Essential Functions for Every B2B Website

Biznology

As discount retailer Sy Sims used to say, “An educated consumer is my best customer.” Oracle, for example publishes a Software Investment Guide to help prospects’ decision-making. You can do a look-up by hand, or use automated processes from such providers as NetFactor and Demandbase Real-Time Identification. E-commerce.

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B2B Lead Management Market Heats Up

Online Marketing Institute

There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?” Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others.