Remove behavior
article thumbnail

Email marketing strategy: A marketer’s guide

Martech

Subdomains help your customers recognize your brand’s name through the top-level domain; this prevents phishing attempts. This is also an automatic ability in some ESP’s so the system analyzes the best time to send based on past behavior. Typically, your IP address will be associated with a domain name or a subdomain through the DNS.

article thumbnail

The Rise of Alternative Search Engines (+ Tips for Marketers)

Single Grain

Privacy-Focused Search Engines Privacy-focused search engines distinguish themselves by not tracking users’ search history , IP addresses or click behavior: Unlike their mainstream counterparts, which compile extensive profiles on users to target advertisements, these alternative platforms adopt a no-log policy.