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How to Solve the “Swivel Chairing” Problem in Advertising

Bionic

In today’s world of digital advertising, you have to work with many different ad platforms to deliver the placements in your media plan. For example, Google and Facebook have well-established ad “buying” platforms. There’s no technical barrier to realizing this vision. What is the Swivel Chairing Problem?

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Living Proof That Defense Contractors Can Rock at Social Media

Convince & Convert

How creating defined strategies for each social channel leads to an effective and targeted marketing plan. Why a comprehensive digital and social media plan means including HR. “I work with a lot of engineers and rocket scientists that saw social media as something their kids did. .” No Barriers Warriors.

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3 Templates for Transforming Tech Buyer Insights into Content that Converts

Inbox Insight

We’ve created three easy to digest planning templates to help guide your 2022 planning in the right direction. Read on to discover the biggest barriers to success for IT, Marketing and HR tech buyers and the key insights they deliver to help construct your winning content strategy…. Reading time: 5 minutes.

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Advertising Tactics e-Comm Marketers Can’t Ignore When Developing Their Digital Strategy

Digilant

Second, you need a media plan that diversifies ad spending across any social media networks your customers are using. Example: a media plan that includes Facebook, Instagram, and Pinterest rather than a plan that focuses solely on Facebook. In-App Advertising.

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Advertising Tactics e-Comm Marketers Can’t Ignore When Developing Their Digital Strategy

Digilant

Second, you need a media plan that diversifies ad spending across any social media networks your customers are using. Example: a media plan that includes Facebook, Instagram, and Pinterest rather than a plan that focuses solely on Facebook. In-App Advertising.

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Advertising Tactics e-Comm Marketers Can’t Ignore When Developing Their Digital Strategy

Digilant

Second, you need a media plan that diversifies ad spending across any social media networks your customers are using. Example: a media plan that includes Facebook, Instagram, and Pinterest rather than a plan that focuses solely on Facebook. In-App Advertising.

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Your corporate website needs to become a trap

Biznology

It might be something you might want to add for the serious visitor; however, don’t make this a barrier to seven touches. And, if you have no activation plan and are just collecting name, company, email, and phone number, then you have a block to your marketing plan. Who would’ve known? ” you ask?