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What is Cybersecurity? Your Guide to Digital Defense

Salesforce Marketing Cloud

Your physical office space might have boundaries, but the digital world? With every custom application , cloud service, customer account, proprietary technology, and remote work log-in, your risks multiply. Much like securing your physical office against intruders, it’s important to do the same for your digital assets.

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Cloud Security Management: All there is to know

Valasys

Cloud security management is a set of practices and tools created to address both internal and external security threats to businesses. As they implement their digital transformation strategy and integrate cloud-based tools and services into their infrastructure, organizations need cloud security. . Compliance .

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3 Big Martech Innovation Themes in 2022

chiefmartech

Following my wrap-up of martech from 2021 — tl;dr a year in digital marketing that was experienced like a Twitch stream at 1.5X And 35% of them are willing to make $500,000+ purchases for a new product or service either remotely or via digital self-serve. Hello, 2022! Or document.write("Hello, 2022!")

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Cloud Concerns, the Future of 5G, and Building Better Brand Experiences – June in Review

Champion Communications

With the future of work likely to be hybrid, June was a month full of much discussion over aligning and optimising IT management, cybersecurity, and digital transformation across various industries. Interview with Mark Vivian, CEO at Oracle Managed Service: Claremont . GreyOrange – . The future CIO .

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The State of Agencies 2020

BenchmarkONE

We can learn from our marketing peers. From what email marketing tools they’re using to what services they’re providing, the more that we understand what top marketing agencies are up to, the better we can tailor our own efforts for success. What They Do: Services and Offerings. Source: Wordstream.

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Tips For More Effectively Qualifying Your Sales Leads

BenchmarkONE

They may or may not be interested in your service – you don’t know them well enough to judge this just yet. Send dedicated email sequences or partner with other brands with a similar audience to host webinars or digital events. Will your lead be able to afford your product or service? Leads vs. Qualified Leads. The purpose?

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5 secrets to cross-functional collaboration in marketing

Martech

As a senior marketing leader, you’re all too familiar with the slowdowns and trainwrecks caused by silos and a lack of alignment between different teams and functions in the marketing ecosystem. CMOs consistently name this one of the biggest barriers to smooth marketing operations and achieving desired results.